15 Years of Excellence

Building Amazing Brands

Meet The Team

Industry Experts in the Digital Landscape

Andy Ann, CEO of NDN Group

Andy Ann is the Founder and CEO of NDN Group, a digital conglomerate heavily invested in mobile ad network, social networking, digital out of home, big data analytics, ad tech and many others. He is a serial entrepreneur, angel investor who has founded and funded over 20 pioneering companies. Andy is well known in the business startup community for discovering and mentoring high-potential entrepreneurs, and has been actively involved in multiple local and Silicon Valley incubators including Google EYE, 500 Startups, Founders Institution, Entrepreneur Organization, KPMG and more. He is also one of the founding members at the TEDx conferences, focusing on inviting inspirational speakers in areas of NGO, Social Enterprise and Philanthropy. Andy was awarded as Young Entrepreneur Winner of DHL and SCMP as well as Piaget in 2008 and 2013 respectively. Recently, he has joined Our Hong Kong Foundation as their organizing committee, pooling together local and mainland entrepreneurs to foster social cohesion and driving long-term economic prosperity.

Elaine Ann, CEO of Kaizor Innovation

Elaine Ann's current strategic innovation consultancy Kaizor Innovation helps companies strategise, research, and define innovative products and services for the China market as well as training executives and students alike on New Product/Services Innovation and User Experience. Her clients ranges from Multi-nationals, Asian companies, SMEs to Startups: Google, Airbnb, DropBox, BMW DesignWorksUSA, Intel, Motorola, Siemens, Herman Miller, HP, P&G, Hyatt... etc. Elaine is also the User Experience Instructor of the Google EYE (Empowering Young Entrepreneurs) Program of Chinese University in Hong Kong in 2014 training up 400 Entrepreneurs on User Experience and Design Innovation. She is currently the Honorary Project Director for the Centre of Entrepreneurship of the Chinese University and is in the Cyberport Expert Network mentoring Tech Startups on User/Customer- Centric Innovation and User Experience (UX). Elaine is also on the Advisory Committee and taught at two of the major design schools in Hong Kong: the Hong Kong Polytechnic University School of Design and the Hong Kong Design Institute. She also teaches the Executive Masters in Innovation Leadership at PolyU School of Design. 

Paula Yang, General Manager of NDN Group (HK)

Having 20 years of experience in advertising and digital, Paula has worked in various aspects of the fields. She joined PCCW in 1999, responsible for business and product development of Business Netvigator. She was the head of Online Ad, taking charge of Sales and Account Servicing for Oriental Press Group, launching ontv, Money 18 etc. She successfully made the portal become the top 3 grossing online media in HK. Later, Paula joined Dentsu Media HK as the head of digital communications. She launched iButterfly in 2011 and won over 20 global and local awards. In 2012, she joined NDN and re-engineering the group into a leading independence digital group in Asia.

Gerardo Salandra, Head of Growth at NDN Group (HK)

Gerardo Salandra is currently the Head of Growth Marketing at NDN Group, specializing in Marketing Technology. With previous experience in IBM, Google and several fast-growing startups, he has accumulated profound expertise in digital marketing. He is a professional corporate trainer for marketing automation, big data analytics, CRM, SEO, & SEM. He has conducted consultations for multinational corporations in marketing automation, covering account based marketing, performance metrics and Social CRM integrations. His expertise in Artificially Intelligent also allowed him to create Chatbots for support and sales purposes, transforming the way brands perform customer services. He holds a MBA from the CUHK and Bachelor from the Reutlingen University in Germany.

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